Online Bachelor's in General Business
Open doors by unlocking your potential.
Studies in management, accounting, economics, finance, marketing, safety and risk management, and ethics and diversity make the General Business major such a broad program. This major is extremely flexible and allows students to concentrate their study in an area of interest. Students earning this degree gain a wide breadth of knowledge and are prepared for work in a variety of careers in business, as well as government, education and nonprofit organizations.
Why UW-Whitewater Online?
- Learn at your own pace, when it’s convenient for you
- Build connections through online assignments and discussion boards
- Strong alumni network
- AACSB accreditation
Not all online programs are created equal.
UW-Whitewater Online degree programs are designed for you to succeed. They’re flexible, convenient and nationally recognized as a top online program in the country.



UW-Whitewater Online Bachelor’s Degree Programs
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General Management
Build your degree learning about topics such as stakeholder management, motivation, leadership, strategy and ethics.
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Marketing
Learn about the relationship between businesses and consumers through research, analysis, pricing, strategy and more.
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Finance
Discover finance roles that emphasize helping individuals, corporations and government organizations reach their financial goals.
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Occupational Safety
Mold yourself into a professional that evaluates the workplace environment and implements programs to ensure safety.
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Economics
Gain skills in analytical and critical thinking; qualitative and statistical proficiency; and economic literacy needed for your career.
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Applied Arts and Sciences
Wanting more out of your education after an associates degree? Transfer in with at least 60 "applied" credits, entering with "junior" status.